GamePlan Media

For Sport creators By sport creators

Logo for GamePlan Media featuring a shield with an arrow and strategic markings, with the company name in bold navy and orange text.

Gameplan Media is a premier sports creator agency connecting elite content creators with the world's leading brands. We specialize in bridging the gap between authentic sports voices and the brands that want to reach passionate, engaged audiences.

At Gameplan Media, we don't just broker deals — we build partnerships. Our roster of sports creators spans across every major platform, delivering high-impact content that resonates with fans on a deeper level. Whether you're a brand looking to amplify your presence in the sports world or a creator ready to take your platform to the next level, we have the strategy, the network, and the expertise to make it happen.

For Brands — Tap into the power of sports culture through creators who already have the trust and attention of your target audience. From sponsored content and product integrations to live coverage and social campaigns, we match your brand with the right voice at the right moment.

For Creators — We're in your corner. Gameplan Media handles the business so you can focus on the content. From brand partnerships to long-term deals, we advocate for your value and help you build a sustainable, thriving career.

The playbook is simple: great creators. great brands. real results.

Evan Anderson — Founder, Gameplan Media

Evan Anderson has grown multiple social media brands to over 200,000 followers, landed partnerships with Netflix, Amazon, and PRIME, and Fanatics — and he's only 19 years old.

Among those brands is Cobra Kai Zone, a brand he built from the ground up into a thriving online community. Having lived the creator journey firsthand, he knows what it takes to grow an audience, what brands are actually looking for, and how to build deals that make sense for both sides. That hands-on perspective is what led him to launch Gameplan Media — and what sets it apart.

But for Evan, this isn't just about closing deals. It's about relationships. His vision for Gameplan Media is simple — create true, lasting partnerships where creators feel supported and brands see real results. No transactional handshakes. No one-size-fits-all campaigns. Just genuine collaboration built on trust, creativity, and a shared drive to win.

At 19, Evan Anderson is just getting started. And the brands and creators who partner with him early will be glad they did.

The Gameplan Media Partnership

Getting accepted into Gameplan Media is just the beginning. Here's what the partnership looks like from day one.

Step 1 — Apply
Submit your application via email. Include your platforms, your numbers, and a little about your brand. Include links to all social media accounts and websites your brand is tied to. We'll review and get back to you personally.

Step 2 — Get Accepted
Not everyone makes the cut — and that's intentional. We only take on creators we genuinely believe in and can deliver results for.

Step 3 — We Get to Work
Once you're in, we hit the ground running. Our team immediately begins working to connect your brand with the right partners — from emerging companies looking to break into your space to household names ready to invest in creators like you.

Step 4 — The Deal
Every partnership deal we secure on your behalf is discussed with you before anything is agreed upon. You're always in the loop. We take a percentage of revenue from brand deals we bring to the table — a rate that is negotiated and agreed upon upfront before we ever shake hands.

Ready to Apply?

If you're a sports creator who's serious about turning your platform into a business, we want to hear from you. Gameplan Media only works with creators we truly believe in — so every application is reviewed personally by Evan. If it's a fit, we'll be in touch.

Before you apply, here's what we'll need from you:

Your Socials & Web Presence
Include links to every social media account tied to your brand — YouTube, TikTok, Instagram, Twitter/X, Twitch, podcasts, websites, anything. We want the full picture.

About Your Brand
Tell us who you are, what sport or niche you cover, and what makes your content different. What's the story behind your brand and where do you see it going?

Your Numbers
Give us a snapshot — follower counts across platforms, average views, engagement rate if you know it, and how long you've been creating.

What You're Looking For
What does your ideal brand partnership look like? Are there brands you've always wanted to work with? Any niches or deal types you want to avoid? The more specific you are the better we can work for you.

Your Experience
Have you worked with brands before? If so, tell us about it — what went well, what didn't, and what you wish had been handled differently.

Your Goals
Where do you want to be in 12 months? We're not just looking for a quick deal — we're looking for creators we can build something long term with.

Think you've got what it takes? Fill out the form below and let's talk.

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